About Us

Founded in 1997 by Chris Jackson, an avid cyclist and Nordic skier, Mt. Borah has quickly become one of the leading custom sports apparel companies in North America.  Starting out with the development of one style of mountain bike shorts, to selling thousands of custom items, Mt. Borah has always stood by our mission, “never giving the customer an excuse to go anywhere else.”   Today, Mt. Borah employs a team of apparel enthusiasts and manufactures one hundred percent of our product line in our Wisconsin, USA factory.  By maintaining total control of the manufacturing process, we are able to ensure each and every customer the luxury of a high quality, USA made product, delivered on-time as expected.

Based in the scenic “Coulee Region” of Southwestern Wisconsin, Mt. Borah and its product development team have access to thousands of miles of pristine road riding and mountain bike trails.  Mt. Borah also has a “Northwoods Office,” one mile from the famous American Birkebeiner Ski trail, which serves as the perfect venue for our Nordic ski division.  Mt. Borah uses these testing grounds to determine that its clothing performs above and beyond customer expectations.  Extensive research, fabric testing and pattern adjustments are standard protocol before releasing anything to market, and believe us, it’s a daily routine!  Mt. Borah also has a “no shortcuts philosophy,” which truly defines our business.  It means doing things the right way, not the easy way.

Mt. Borah is green too, really green if you think about it.  By producing our products in the US (the number one thing an apparel company can do in our opinion), we substantially reduce our carbon footprint, not to mention our contribution to the local and national economy. We also recycle thousands of pounds of paper every year, use water based inks, and incorporate many green practices into our daily routine.

Creating a “positive and healthy work environment” is also at the top of our list. That’s why we do things like Tai Chi Thursdays, paid exercise time and other healthy initiatives to make sure we take the best care of our valued employees.

It is our hope that you can feel as good about purchasing our products as we do about making them.


Happy Trails,

The Borah Team

THE BORAH ADVANTAGE Turnaround time: 6-8-weeks custom, 5-days retail.